PRIVACY POLICY

This Privacy Policy describes how Indique Hair LLC (“we,” “us,” or “our”) collects, uses, and discloses your Personal Information when you visit or make a purchase from www.indiquehair.com (the “Site”) or otherwise interact with us.

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

We automatically collect certain information when you visit, use, or navigate the Site. This information does not reveal your specific identity (like your name or contact information), but may include device and usage information as set forth below and which may constitute Personal Information in your jurisdiction. This information is collected and used to maintain the security and operation of our Site, and to market products that we think may be of interest to you.

•   Examples of Personal Information collected: browser and device characteristics, operating system, IP address, time zone, cookie information, what sites or products you view, language preferences, referring URLs, search terms, mouse movements and other Site interactions, device ID, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example), country, precise geolocation (with your consent), interactions with our “Chat with Us” feature, and how you interact with the Site.

•   Purpose of collection: to load the Site accurately for you, perform analytics on Site usage to optimize our Site, and to market relevant products to you on our Site and across other websites.

•   Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, and/or pixels.

•   Disclosure for a business purpose: shared with our service providers and advertising partners, such as Google, Meta, Adroll, Inc., Klaviyo, 33Across, Signifyd, Paddle.com, Market Ltd, Affirm Holdings, and Zendesk.

•   Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

•   Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

•   Source of collection: collected directly from you.

•   Disclosure for a business purpose: shared with our processor Shopify, our shipping partner UPS, our shipping fulfillment app ShipStation, our fraud detection platform Signifyd, and our payment processors Authorize.net, Shopify Payments, and marketing platform Klaviyo.

Customer support information

•   Examples of Personal Information collected: name, billing address, shipping address, email address, and phone number.

•   Purpose of collection: to provide customer support.

•   Source of collection: collected from you.

•   Disclosure for a business purpose: shared with Zendesk

We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

•   We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
•   We share your Personal Information with other necessary service providers, as discussed above under “Order Information”.
•   We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. Specifically, we share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location). For example:

•   We use Google Analytics to help us understand how our customers use the Site and provide targeted advertising to display more relevant ads to our users. You can read more about how Google uses your Personal Information here: Google Privacy Policy. You can also opt-out of Google Analytics by using the browser add-on located here: Google Analytics Opt-out Browser Add-on. You can also adjust your personalization settings here: Google Ad Settings.  
•   We use Facebook Pixel and other Facebook targeted advertising services to provide targeted advertising to display more relevant ads to our users. You can read more about how Facebook uses your Personal Information here: Facebook Privacy Policy. You can opt out of certain sharing of information by visiting Facebook’s Off-Facebook Activity FAQ page: Facebook Data Sharing FAQ Page.
•   We use Pinterest Marketing to provide targeted advertising to display more relevant ads to our users. You can read more about how Pinterest uses your Personal Information here: Pinterest Privacy Policy. You can opt-out of Pinterest Marketing here: Manage your privacy and data settings | Pinterest help.
•   We use Adroll, Inc. to provide targeted advertising to display more relevant ads to our users. You can read more about how Adroll uses your Personal Information here: NextRoll Privacy Policy.  
•   We use 33Across to gain insights into how our content is being consumed and shared by users. You can read more about how 33Across uses your Personal Information here: 33Across Privacy Policy.
•   We use Microsoft Clarity to perform analytics of our Site and provide targeted advertising to display more relevant ads to our users, including through Microsoft Bing. You can read more about how Microsoft uses your Personal Information here: Microsoft Privacy Statement. You can opt out of targeted advertising by Microsoft Bing here: Personalized ads - Microsoft Advertising.  
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

You may also opt out of these trackers by clicking the “Your Privacy Settings” link on the cookie banner or at the bottom of our Site.  

We process your Personal Information to provide, improve, and administer the Site and related services, such as to communicate with you, for security and fraud prevention, to market our products and services, and to comply with law. We may also process your Personal Information for other purposes with your consent. These purposes include, among other things:

•   To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so you can create and log in to your account, as well as keep your account in working order.
•   To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.
•   To respond to user inquiries/offer support to users. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.
•   To send administrative information to you. We may process your information to send you details about our products and services, changes to our terms and policies, and other similar information.
•   To fulfill and manage your orders. We may process your information to fulfill and manage your orders. payments. returns, and exchanges made through the Services.
•   To request feedback. We may process your information when necessary to request feedback and to contact you about your use of our Services.
•   To send you marketing and promotional communications. We may process the personal information you send to us for our marketing purposes. if this is in accordance with your marketing preferences. You can opt out of our marketing emails at any time by clicking the unsubscribe link in the email or opt out of text messages as discussed in the SMS/MMS Mobile Messaging Marketing section.
•   To deliver targeted advertising to you. We may process your information to develop and display personalized content and advertising tailored to your interests, location, and more.
•   To protect our Services. We may process your information as part of our efforts to keep our Services safe and secure, including fraud monitoring and prevention.
•   To identify usage trends. We may process information about how you use our Services to better understand how they are being used so we can improve them.
•   To determine the effectiveness of our marketing and promotional campaigns. We may process your information to better understand how to provide marketing and promotional campaigns that are most relevant to you.
•   To save or protect an individual's vital interest. We may process your information when necessary to save or protect an individual’s vital interest. such as to prevent harm.

We may process your personal information under the following lawful bases:

•   Your consent. We may process your information if you have given us permission (i.e., consent) to use your Personal Information for a specific purpose, such as where consent is required by law for such processing. You can withdraw your consent for that specific processing at any time.

•   The performance of the contract between you and us. We may process your Personal Information when we believe it is necessary to fulfill our contractual obligations to you, including processing your orders, providing any related services (such as customer service), or at your request prior to entering into a contract with us.

•   Compliance with our legal obligations. We may process your Personal Information where we believe it is necessary for compliance with legal obligations, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend our legal rights, or disclose your Personal Information as evidence in litigation in which we are involved.

•   For our legitimate interests, where they do not override your fundamental rights and freedoms. We may process your Personal Information when we believe it is reasonably necessary to achieve our legitimate business interests and those interests do not outweigh you interests and fundamental rights and freedoms. For example, we may process your Personal Information for some of the purposes described in order to:
o   Send users information about special offers and discounts on our products and services;
o   Develop and display personalized and relevant advertising content for our users;
o   Analyze how our Site and associated services are used so we can improve them to engage and retain users;
o   Supporting our marketing activities;
o   Diagnose problems and/or prevent fraudulent activities; or
o   Understand how our users use our products and services (including the Site) so we can improve user experience.

We retain Personal Information for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law. The criteria used to determine our retention periods include:

•   The length of time we have an ongoing relationship with you and provide the services to you (for example, for as long as you have an account with us, make donations, or continue using the services);
•   Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions or communications for a certain period of time before we can delete them); or
•   Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information, or until there is no longer a business or legal need for the Personal Information in accordance with our standard retention policy. For more information on your right of erasure, please see the Privacy Rights section below.

If you are a resident of the European Economic Area (“EEA”), you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you. Services that include elements of automated decision-making include:

•   Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
•   Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy, including encrypting data where appropriate, using secure HTTPS protocol for transmission, and ensuring that all access to data by our staff is limited. No data transmissions over the Internet can be guaranteed to be completely secure. Consequently, we cannot ensure or warrant that information you transmit to us will never be accessed. If we learn of a security systems breach, we may need to notify you electronically so that you can take appropriate protective steps. By using this Site or providing Personal Information to us, you agree that we can communicate with you electronically regarding security, privacy, and administrative issues relating to your use of this Site. We may post a notice on our Site if a security breach occurs. We may also need to send an email to you at the email address you have provided to us in these circumstances. Depending on where you live, you may have a legal right to receive notice of a security breach in writing. To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice), you should notify us at info@indiquehair.com.

We respect your privacy. We will only use information you provide through the Program (as defined in our Terms and Conditions) to transmit your mobile messages and respond to you, if necessary. This includes, but is not limited to, sharing information with platform providers, phone companies, and other vendors who assist us in the delivery of mobile messages. WE DO NOT SELL, RENT, LOAN, TRADE, LEASE, OR OTHERWISE TRANSFER FOR PROFIT ANY PHONE NUMBERS OR CUSTOMER INFORMATION COLLECTED THROUGH THE PROGRAM TO ANY THIRD PARTY. Nonetheless, we reserve the right at all times to disclose any information as necessary to satisfy any law, regulation or governmental request, to avoid liability, or to protect our rights or property. When you complete forms online or otherwise provide us information in connection with the Program, you agree to provide accurate, complete, and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If, in our sole discretion, we believe that any such information is untrue, inaccurate, or incomplete, or you have opted into the Program for an ulterior purpose, we may refuse you access to the Program and pursue any appropriate legal remedies. You may opt out at any time by replying “STOP”, “END”, “CANCEL”, “UNSUBSCRIBE”, or “QUIT” to any mobile message from us.

In some regions such as the EEA, UK, and Switzerland (collectively “EEA+”) or certain provinces in Canada, you may have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your Personal Information, (ii) to request rectification or erasure, (iii) to restrict the processing of your Personal Information, (iv) if applicable, to data portability, and (v) not to be subject to automated decision-making. As discussed above, we do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data. If you would like to exercise these rights, please contact us through the contact information below. If you are located in the EEA+ and you believe we are unlawfully processing your Personal Information, you also have the right to complain to your Member State data protection authority or UK data protection authority. However, we encourage you to contact us first at info@indiquehair.com and we will try to resolve your concerns. Depending on your jurisdiction, you may have similar rights as those provided to EEA+ residents. If you have any questions about your rights, please contact us at info@indiquehair.com.

For any request concerning the processing of your Personal Information, you may contact us as follows:

INDIQUE HAIR LLC
PO BOX 73,
NEWTON UPPER FALLS,
MA 02464-9998,
PHONE: 617.379.1280
EMAIL: INFO@INDIQUEHAIR.COM

EEA+ residents can also opt out of automatic online trackers by visiting the “Your Privacy Settings” link on our Site.  

This Site is hosted in the United States. If you are visiting from the EEA+ or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer your Personal Information to the United States and/or other countries, where a statutory level of data protection applies that is not comparable to the level of data protection within the EEA+. Whenever such transfer occurs and the destination country does not provide an adequate level of protection as determined by the EEA+, such transfer will be based on the standard contractual clauses (according to EU Commission Decision 87/2010/EC or any future replacement) or one or more of the approved data transfer mechanisms in order to contractually provide that your Personal Information is subject to a level of data protection that applies within the EEA+.

California Civil Code Section 1798.83 (also known as the “Shine the Light” law) permits California residents to request certain information regarding our disclosure of the information you provide through the Program to third parties for their direct marketing purposes. To make such a request, please contact us at the following address:

INDIQUE HAIR LLC
PO BOX 73,NEWTON UPPER FALLS,
MA 02464-9998,
PHONE: 617.379.1280
EMAIL: INFO@INDIQUEHAIR.COM

This Privacy Policy is strictly limited to the Program and has no effect on any other privacy policy or policies that may govern the relationship between you and us in other contexts.

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the Site to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the Site, for instance whether it’s their first time visiting or if they are a frequent visitor.

There are two broad types of cookies – “first party cookies” and “third party cookies”:

•   First party cookies are cookies that are served directly by the website operator to your computer, and are often used to recognize your computer when it revisits that website and to remember your preferences as you browse the website. Basically, these are our cookies.

•   Third party cookies are served by a service provider on behalf of the website operator, and can be used by the service provider to recognize your computer when you visit other web sites. Third party cookies are most commonly used for website analytics or advertising purposes.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our Site may no longer be fully accessible. Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the Sharing Personal Information for Behavioral Advertising section above.  

Our Site may use automated data collection technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). Some web browsers or operating systems permit you to broadcast a signal to websites and online services indicating a preference that they “do not track” your online activities (also known as Global Privacy Controls), which involves changing a setting in your browser. This means it is not specific to Indique and will not be undone when you clear cookies. Where required by law, we honor “Do Not Track” signals as valid opt-out mechanisms. With regard to “do not track” settings, please note:

•   You will need to take this same action for all browsers that you use where you do not want Indique or similar services to collect your data.
•   The “do not track” setting is respected by Indique but not all other tracking services do the same.
•   Enabling the “do not track” browser setting may also block some other non-similar services.
•   This setting will not be affected by deleting cookies.
•   The “do not track” setting does not work in all browsers and may be impacted by future browser updates. If in doubt, check back here for updates.

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Contact

Indique Hair LLC is the owner and data controller of the Site. For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@indiquehair.com or by mail using the details provided below:

Indique Hair LLC
PO BOX 73
Newton Upper Falls, MA 02464
United States

Last updated: February 1, 2024